FREE · 8 QUESTIONS · ABOUT 3 MINUTES · PERSONALLY REVIEWED
What deserves attention first in your business?
Your business may have plenty of activity, but that doesn’t always make the next decision obvious. Should you spend more on marketing? Improve how enquiries turn into customers? Fix delivery problems, pricing, profitability or dependence on the owner? Before choosing a solution, it helps to establish which issue deserves investigation first.
The free Business Priority Check from Business Growth Assessment is a short starting point for small-business owners. Answer eight questions about your business. Gerard Collins, the founder, personally reviews your responses and emails a short, individualised Business Priority Report explaining the area that appears to deserve attention first and why.
No fee. No automated score. No required sales call. Your written response follows personal review; this is not an instant result.
Who is the free small business assessment for?
It’s designed for owners of established small businesses who have more than one possible problem competing for attention. It can be useful whether you sell to other businesses (B2B), consumers (B2C), or both.
- You’re busy, but progress feels slower than it should. The business is active, yet the results don’t seem to match the effort.
- You’re considering more marketing or advertising. You want to make sure generating more leads is the best next move.
- Sales come in, but profitability or cash remains tight. You suspect there may be a problem elsewhere in the business.
- Too many decisions still depend on you. You want to understand whether owner involvement is holding up progress.
- Several improvements seem urgent. You need a sensible place to start rather than another long to-do list.
What will you receive?
- A short, personally reviewed Business Priority Report sent to the email address you provide.
- One suggested area to investigate first, based on the patterns and potential connections visible in your answers.
- A clear explanation of the reasoning, rather than an automated score or a generic list of recommendations.
- A practical starting direction to help you decide what evidence or action to consider next.
The check is deliberately brief. It offers an initial indication, not a full business diagnosis. Gerard can only assess the information provided; he may identify uncertainties or suggest that a point needs checking against your business records before you make an investment.
How the free Business Priority Check works
- Complete eight questions. Tell us about your business and what you see as its main challenges. It takes approximately three minutes.
- Gerard reviews your answers. He considers what may connect the issues across areas such as sales, marketing, profitability, operations and management.
- Receive your written report by email. It identifies the area that appears to need attention first, explains the reasoning and provides a practical place to begin.
Why identifying the priority matters more than collecting another score
Imagine a business owner who believes the company needs more customers because revenue isn’t growing fast enough. A closer look might suggest that many incoming enquiries are not being converted, or that delivery work regularly overruns the original quotation. In either situation, buying more advertising before investigating those issues might increase activity without improving results.
This is an illustrative example, not a real client result. The purpose of the free check is to begin questioning assumptions and identify where further attention may be useful—not to promise that eight answers can uncover every underlying cause.
For more detail, read What Should I Fix First in My Business? or How to Find Your Business Bottleneck.
Free check or a more detailed written assessment?
You can start for free without committing to anything else. If you already have a specific problem to investigate—or want a deeper, more structured review—you can choose a paid assessment directly.
| Free Business Priority Check | Paid Business Assessments |
|---|---|
| Eight questions; about three minutes | More detailed information about the business |
| Personally reviewed preliminary priority report | Deeper written investigation, supporting reasoning and practical priorities |
| No fee or obligation to upgrade | Packages from €99 to €449, depending on depth |
| No consultation required | No mandatory consulting engagement |
See the Business Assessment Services and Pricing page for details of the €99 Bottleneck Audit, €249 Strategy Assessment and €449 Growth Blueprint. The free check is optional; you do not have to complete it before choosing a paid assessment.
Personally reviewed by Gerard Collins
The Business Priority Check is reviewed by Gerard Collins, founder of Business Growth Assessment. His questions draw on more than 30 years of experience across business management, marketing, SEO, sales, public relations, strategy and operations. The emphasis is on seeing the business as a connected whole and distinguishing apparent symptoms from a possible underlying constraint.
For examples of Gerard’s published approach to business problems, explore his independent articles and media contributions. These publications are examples of his writing, not endorsements of the assessments.
Frequently asked questions
Is the Business Priority Check really free?
Yes. There is no fee to complete the eight questions or receive the initial personalised written response. You are not required to purchase a paid assessment afterward.
Will I receive the results immediately?
No. Gerard personally reviews submissions before emailing the report. It is not an automated score or instant AI-generated analysis.
Do I need to speak to anyone?
No call or consultation is required for the free check. You submit your answers online and receive a written email response.
Will the check tell me everything that is wrong with my business?
No. A three-minute check cannot replace a full review of finances, operations or other evidence. Its purpose is to suggest where to look first. Further investigation may confirm or change that initial direction.
Can I go straight to a paid assessment?
Yes. You can compare the paid assessment options and choose the depth that suits your decision. Completing the free check first is entirely optional.
Find the ONE area worth investigating first
Before spending more time, money or energy on the next business improvement, get an independent starting perspective on what may matter most.
Your answers are submitted using the linked Google Form and reviewed to prepare your email response. Read our Privacy Policy for information on handling your details, or contact us with a question.